In September 2025, Jati Kebon will make its debut at Furniture China in Shanghai, a key milestone in expanding our presence across Asia. Already well established in Europe, the United States and Oceania, this next step allows us to further strengthen our global footprint and share our vision of design, craftsmanship and luxury outdoor living with a new audience.

A new chapter in our brand journey
Two years ago, Jati Kebon embarked on a bold strategic shift: to move from being primarily an OEM player into a recognizable design brand. Today, this transformation is visible across our collections, collaborations and global presence.

By exhibiting at Furniture China in Shanghai, alongside Maison&Objet (Paris), Salone del Mobile (Milan) and BDNY (New York), Jati Kebon will have appeared in the world’s four leading design capitals in 2025. This marks not just a series of trade fair appearances, but a statement: Jati Kebon is positioning itself as an international design reference in luxury outdoor furniture.

What we’re showcasing in Shanghai
At Furniture China 2025, we are excited to present a curated mix of Signature icons, Heritage favorites and brand-new designs:
•    Signature Collection: Truro and Cala by La Mamba Studio, now presented in a new color finish.
•    Heritage Icons: Tofino, Amato and Lucca. Pieces that showcase craftsmanship, durability and timeless outdoor living.
•    2026 Launches: A first look at Phil by Santiago Sevillano and Polo by Made Studio, two innovative collections set to shape the next chapter of Jati Kebon.

This blend of established icons and forward-looking designs demonstrates how we continue to balance heritage with innovation, a hallmark of our identity as a premium outdoor design brand.

Why Asia, why now?
Asia represents one of the largest and fastest-growing markets for design and luxury living. Until now, our presence has been limited to smaller projects under the Idelux program. But with Furniture China, we are launching a full market-entry strategy. Alongside our booth, we are preparing a tailored China strategy, including channels such as WeChat, to build awareness and connect directly with architects, designers, retailers and hospitality decision-makers.

Our aim is to build long-term partnerships and inspire the Asian market with outdoor spaces that combine comfort, performance and contemporary design.

Meet Jati Kebon at Furniture China 2025
📍 Hall E1, C10
📅 10 – 13 September 2025, Shanghai

Join us at our booth to experience luxury outdoor living redefined and discover how Jati Kebon is shaping its future as a true design brand in Asia.